Lights, Camera…Prompt? Runway AI Video Review

October 17, 2025

Runway is changing how marketers repurpose visuals. In this episode, REBL Risty shows how Gen-4 can animate a single photo into a living scene, keep characters and environments consistent, and deliver video that feels production grade. Brands like Liquid Death have proved you can craft attention-grabbing spots with AI tools instead of cameras and sets, which means solo creators and lean teams can now build story-driven content at speed.

The playbook is simple. Upload an old photo, describe the vibe, and generate a short clip for social, product teasers, or nostalgic campaigns. Remix in multiple languages to localize fast, keep your brand look steady across scenes, and repurpose past shoots into fresh video assets without booking a crew. Action step: use your free 100 credits to turn one still into a 5–10 second clip, then test it in your next post and see how it lifts engagement.